EPISODE 81: The Science Behind Winning with Roee Hartuv

Today, we’re joined by Roee Hartuv, Head of Revenue Architecture Practice at Winning by Design, a global B2B revenue consulting and training company. We talk about:

• Revenue generation and go-to-market strategies at different stages of growth 

• Considering each go-to-market motion, segment, & product as their own factory production line

• Shifting challenges in revenue generation as companies grow

• The impacts of pricing and packaging on building revenue architecture

• If AI will takeover sales and revenue consulting

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