Episode 15: The Critical Role of Good SaaS Documentation with Ken Babcock at Tango

In this episode, we’re talking to Ken Babcock, Co-Founder of Tango. Tango is a platform for building beautiful step-by-step how-to guides with screenshots, in seconds.

Ken talks about meeting his co-founders at Harvard Business School and how the project got started, and we go on to discuss how well-defined processes and documentation can make a company much more scalable. How has the pandemic and the rise of remote work affected the need for clear instructions and documentation?

We talk about how SaaS companies can help other businesses transition to the digital world and the role well-documented processes play here. Is there a difference between B2B and B2C SaaS companies when it comes to digital transformation? We also discuss how companies might sometimes grow too fast and hinder progress this way.

Finally, we talk about the pros and cons of VC funding and what the near future holds for Tango.

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